G’day guys. I had plans to revamp the whole image of this site with some brand new photography equipment I had bought, following in the aftermath of the big one. Some real professional looking gear. But, oh good Lordy-Lou that did not want to cooperate. So that annoys me a lot, but the show must go on. It only had one job, and despite how ever much input at my end to help it, it failed at it. But I digress. So here we go regardless.
This week on the blog, I have bought for myself a fairly recent arrival to the shelves of your local Dan Murphy’s. Something that caught my attention immediately. At a tasting, it was mentioned by an acquainted staff member who told me that when the local store took delivery of this whiskey, it sold out that same day. Wildly popular. So naturally, I had to have it – Paddy’s Irish whiskey.
The whiskey, though it may be new to the store, has been around as long as most other names in the business. Originally, the label was established as a company to control four separate distilleries in the city of Cork under the same management in eighteen-sixty-seven. Later joined by a fifth, the Midleton distillery in eighteen-sixty-eight. The name we know it by today, came from a name of an employee of theirs. A salesman, known as Paddy Flaherty. That was so successful marketing the whiskey throughout the pubs of Cork, that workers would routinely have to reorder stock for him to sell, ordering it simply as “Paddy Flaherty’s whiskey”. And so, eventually, the name stuck. In nineteen-twelve, the Cork Distilleries Company officially renamed the label. Another revelation in the label, was the early introduction of selling their whiskies in individual bottles. Originally, Paddy’s, like other spirits labels, would sell their whiskey in casks to wholesalers. And then, on to consumers, pubs, places of businesses etc. Paddy’s was concerned by this, as the whiskey was often tampered with by wholesalers, and the quality of their whiskey varied between consumers. Fearing negative image, the label cut out the middleman by bottling the whiskey themselves. Which made them one of the first labels to do this, this was far ahead of it’s time in the nineteen-thirties. Nowadays, the label is owned and operated by the Sazerac Company; The American liquor company based in Kentucky, so you can guess what their favorite is. Purchasing Paddy’s in twenty-sixteen for an untold amount, but we can assume whatever that was would set us individuals up for the rest of our lives. At the time of the purchase, Paddy’s was the fourth largest selling label of Irish whiskey in the world.
The bottle itself is a simple and straightforward appearing one. The name, Paddy’s, embossed into the glass, along the top of the label and on either side. With “Product of Ireland” underneath the label. The label, bears an image of the Emerald Isle itself, separated into fours, green, yellow, blue, and red. Representing the combination of the products of the original four distilleries that went into the bottle. Stating that it is oaked for “many years”, my educated guess is something like three or four. Surely it couldn’t be any more than four, with it’s pale straw colour. Upon the breakage of the seal, the nose emanates lightly from the bottle. Supple and warm, a fresh organic herbal nose. But poured over ice, the fresh cool breeze rising from it smells of pear. The taste, an ever present spice greeting the taste buds. With smoothness of texture throughout and a mellowed tastes of crispness, green apple and pear.
In summary: A true Irish whiskey with all the signature hallmarks and expectations met. Smoothness ever lasting and a mellow persona. A fierce competitor for Jameson, Tullamore Dew, and Finnlaigh. And…I suspect Proper No. Twelve. But we’ll see next week…